Zest Labs Inc. Launches New Freshness Metric

by Arkansas Business Staff  on Wednesday, Jan. 4, 2017 9:48 am  

Zest Labs Inc., a wholly owned subsidiary of Rogers-based Ecoark Holdings Inc., announced Wednesday a new metric it said will simplify managing fresh products throughout the supply chain.

Fresh products have been managed through a "best use by" date. The date varies by product type and producer and is based on general assumptions, according to a news release.

The company said its new metric, called the ZIPR code, is based on the specific product type, growing location, harvest and processing condition.

A ZIPR code, calculated for each tracked pallet using patented methodology and sensors, will help business owners make better inventory and shipping decisions to increase efficiencies, the release states.



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