Real World Dollars (Gwen Moritz Editor's Note)

by Gwen Moritz  on Monday, Dec. 10, 2012 12:00 am   3 min read

Incoming Arkansas football coach Bret Bielema will make $3.2 million annually – not including bonuses. (UW-Madison, University Communications)

For a barely casual observer of college football like me, this kind of money — even though it comes from private donors and athletic department receipts — is still breathtaking because I can't seem to avoid taking the numbers out of the natural context of college football and applying them to real life.

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