KSSN Once Again Leads Little Rock Fall Arbitron Results

by Kate Knable  on Monday, Jan. 28, 2013 12:00 am  

The fall radio ratings from media and marketing firm Arbitron of Columbia, Md., were released this month for the Little Rock metropolitan area, which includes Faulkner, Lonoke, Pulaski and Saline counties.

The metro area has a population of 578,800 people.

Arbitron aggregated the radio listening habits of 1,681 people in the Little Rock metro who were surveyed during the ratings period of Sept. 13-Dec. 5.

Radio stations that do not subscribe to the Arbitron ratings are not included in the share data Arbitron releases publicly.

The Outtakes chart contains the average quarter-hour share data of listeners 12 and older, 6 a.m.-midnight Monday through Sunday. Each share point equals 1 percent of total radio listening in the market.

Station Format Owner Fall 2012 Fall 2011 Change
KSSN-FM (KSSN 96 FM) Country Clear Channel 10 9.6 +0.4
KMJX-FM (105.1 The Wolf) Classic Country Clear Channel 7.5 7.4 +0.1
KLAL-FM (Alice 107.7) Contemporary Hit Music Cumulus Media 6.2 5.6 +0.6
KABZ-FM (103.7 The Buzz) Talk/Personality Signal Media 5.9 5.5 +0.4
KKPT-FM (The Point 94.1 FM) Classic Rock Signal Media 5.9 5.6 +0.3
KURB-FM (B98.5) Adult Contemporary Cumulus Media 5.3 3.8 +1.5
KIPR-FM (Power 92) Urban Contemporary Cumulus Media 4.8 6.3 -1.5
KDJE-FM (The Edge 100.3) Rock Clear Channel 4.5 4.4 +0.1
KARN-FM (News Radio 102.9) News/Talk Cumulus Media 3.7 3.7 0
KHLR-FM (Heartbeat 106.6) Rhythm & Blues/Oldies Signal Media 3.7 3.4 +0.3
KHKN-FM (94.9 Tom-FM) Adult Hits Clear Channel Media 3.1 4.3 -1.2
KHTE-FM (kHits 96.5)* Pop Contemporary Hits Capital City Broadcasting 1.7 0.7 +1
KKSP-FM (Fresh Talk 93.3)** News/Talk Capital City Broadcasting 0.6 0.7 -0.1
KCNY-FM (Y 107.1) Country Crain Media Group 0.6 0.9 -0.3
KOLL-FM (La Zeta 106.3) Spanish Vega Broadcasting N/A 0.9 N/A
KARN-AM (The Sports Animal) Sports Cumulus Media N/A 0.6 N/A
KAAY-AM (1090 AM) Religious/Southern Gospel Cumulus Media Cumulus Media N/A 0 N/A

*KHTE switched to news and talk programming this month. The fall ratings period was Sept. 13-Dec. 5.                     
**KKSP switched to an all-sports format this month.                      

Source: Arbitron



Please read our comments policy before commenting.

Latest Arkansas Business Poll

Did the Fed make the right call on interest rates?