Dealing With Online Haters (Jim Karrh On Marketing)

by Jim Karrh  on Monday, Apr. 8, 2013 12:00 am   3 min read

Jim Karrh

As a consumer of news, ideas and products, do you ever pay attention to the “reader comments” attached to online stories or reviews? As a business leader, do you wonder whether those comments have an effect on consumer perceptions?

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