IABC Summer Camp in Little Rock to Explore Professional Change

by Arkansas Business Staff  on Tuesday, Jun. 18, 2013 8:26 am  

A summer camp by the Arkansas Chapter of the International Association of Business Communicators will explore how communication professionals, nonprofits and ad agencies can perform in a business world rocked by globalization and digitalization.

The camp, the fifth held by the IABC, is scheduled for 8:30 a.m. to 1:30 p.m. June 28 at the University of Arkansas at Little Rock. Its featured speaker is Nancy Voith, managing director of the talent practice at CRA Inc., a consulting company whose clients include Wall Street and Fortune 500 companies.

Voith says the professional communicator's world has been rocked by "tsunami" forces. Employers know they can operate on less cash, so communication teams must do more with less while they deal with escalating globalization and the digitalization era, she says. 

"Communication professionals, nonprofit agencies, ad agencies, government agencies are all going to walk away from this workshop with a greater confidence to perform in today's marketplace," said Neal Moore, IABC camp director. "Nancy is going to share her tremendous insights and give participants real tools to increase their credibility within their organizations and in their markets."

Camp participants will:

  • Self-evaluate with the "Maturity Model" – find out where they stand among today's communications professionals.
  • Learn the in's and out's of making LinkedIn work. A live interactive demonstration will feature tips and tools to help participants increase their connectivity and networking power. 
  • Learn the 10 tools to ensure relevancy, today and tomorrow.

The workshop will take place in the Engineering and Information Technology Building on the UALR campus. Lunch and refreshments will be provided. 

You can register online at iabcarkansas.com or email Neal Moore for more information. The cost is $75 for IABC members, $50 students and $100 for non-members. 

Summer Camp is presented by the Arkansas Chapter of the International Association of Business Communicators and sponsored in part by Arkansas Business and Custom XM.



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