Little Rock Low-T Clinics Servant Healthcare, Arkansas Urology Settle Case

by Mark Friedman  on Monday, Apr. 7, 2014 12:00 am  

Meanwhile in October, Warford changed the name of the clinic from Epoch to Apex Men’s Health and began a marketing campaign to announce the name, which didn’t make Whitfield happy.

“Whitfield feared that AU would consider the ‘Epoch Health’ trademark less valuable after the public became aware of the name change,” the lawsuit said.

So Whitfield allegedly went on Apex’s website on Oct. 26 and wrote that the name of the clinic hadn’t changed, Servant’s lawsuit said.

“Epoch now is partnering with a prestigious and renowned medical group,” the posting said. The partnership Whitfield mentioned was between him and Arkansas Urology.

In November, Whitfield sold Epoch’s intellectual property to Arkansas Urology for approximately $50,000 and went to work for the company as its director of business development and marketing, the lawsuit said.

Also in November, Arkansas Urology bought an existing low-testosterone therapy clinic called Encore in North Little Rock, which had about 70 patients, Davis said in his affidavit. And after it bought Epoch’s name from Whitfield, Encore changed its name to Epoch.

In court filings, Arkansas Urology denied the allegations of wrongdoing.

“Arkansas Urology did not ‘conspire’ or plot with Mike Whitfield to violate the restrictive covenant with Servant,” Davis said. “Instead, it attempted to honor it.”



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