Has Wal-Mart moved into your town? Is its massive power draining your business? The Wall Street Journal's Independent Street blog has some tips on how you can fight the retail giant:

1. Supermarkets should offer deeper promotions and begin selling a higher percentage of top-tier national brands and private labels.
2. Drug stores should offer frequent promotions on a wide assortment of products and increase the total variety of products they sell.
3. Mass merchandisers, though, have no choice but to reduce prices but not reduce the assortment of their products.

The complete post here, including results from an academic study that concluded that when a Wal-Mart comes to town, trying to compete with it by cutting prices doesn't help.

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