Media & Marketing Archive

Larry Crain To See Trial in Suit As One Ends

by Sean Beherec 3/23/2015 12:00 am

The civil dispute over a Little Rock radio station has come to an abrupt end with businessman Larry Crain buying out his disgruntled partner's interest.

KARK Moves Shannon Miller Into Weekend Anchor Slot

by Sean Beherec 3/23/2015 12:00 am

Miller joined KARK in August after a stint as a morning anchor at KOLR-TV, Channel 10, in Springfield, Missouri. She previously worked at KNWA-TV in northwest Arkansas.

Eileen Denne Leaving Arkansas Pharmacists Association

by Sean Beherec 3/23/2015 12:00 am

Eileen Denne, director of communications at the Arkansas Pharmacists Association, is leaving the association at the end of the month after four years to start her own consulting business.

CJRW@SXSWi: Final Thoughts on Design, Content & Word of Mouth

by Rob Anderson 3/20/2015 01:51 pm

Rob Anderson of CJRW files his final post from South-by-Southwest Interactive in Austin. Here's some of the very best notes from sessions on design, content and advertising.

Arkansas House Supports Frank Broyles Publicity Bill

by Associated Press 3/19/2015 06:46 am

The Arkansas House has endorsed the creation of a publicity rights law backed by the family of Razorbacks legend Frank Broyles.

CJRW@SXSWi: Big Data & Privacy: Are You Protected?

by Elizabeth Michael 3/18/2015 03:37 pm

Elizabeth Michael, CJRW's social media manager, takes a look at data and privacy issues discussed at this year's South-by-Southwest Interactive festival in Austin.

CJRW@SXSWi: Reaching Those Big-Spending Millennials

by Rob Anderson 3/17/2015 03:26 pm

Rob Anderson of CJRW on the circus atmosphere of South-by-Southwest Interactive. Also: key takeaways on a session about how to reach Millennials.

Lucy Speed, Former Pryor Aide, Joins The Peacock Group

by Arkansas Business Staff 3/17/2015 11:41 am

Lucy Speed, former press secretary to U.S. Senator Mark Pryor, has joined The Peacock Group, the Little Rock strategic communications firm announced Tuesday.

CJRW@SXSWi: Eric Ries Shares How Lean Startup Strategies Can Apply to All Businesses

by Zack Hill 3/16/2015 05:39 pm

Eric Ries, who pioneered the new-business methodologies known as "The Lean Startup," shares tips and advice for small businesses and startups at South-by-Southwest Interactive in Austin.

CJRW@SXSWi: Biz Stone of Twitter on Creativity, Success

by Rob Anderson 3/16/2015 05:59 am

Rob Anderson of CJRW is at South-by-Southwest Interactive in Austin. Today, he shares highlights from a session on creativity and defining success featuring Twitter co-founder Biz Stone.

Social Media Add Twist to Modern Marketing

by Marty Cook 3/16/2015 12:01 am

Marketing is still marketing, even if it looks a whole lot different in today's social media world, according to Randy McLeod, a professor and director of the professional sales department at Harding University in Searcy.

Design Group's Myron Jackson on Why Businesses Who Ignore Multiculturalism Should Soon Be a Minority

by Arkansas Business Staff 3/16/2015 12:00 am

Myron Jackson directs day-to-day activity at The Design Group and is the firm's strategic thought leader.

Two Steps Forward (Editorial)

by Arkansas Business Editors 3/16/2015 12:00 am

Millie Ward is believed to be the first woman to have been named a partner in a major advertising agency in Arkansas and one of the first in the Southwest. In a lengthy interview with an Arkansas Business reporter, not once did she refer to her status as a pioneer, and when asked directly about it, she said she didn't want really to discuss it. She agreed that it just might be a sign of progress that the subject hadn't arisen earlier.

Advertisers Benefit From New Acxiom Partnerships

by Sean Beherec 3/16/2015 12:00 am

Acxiom Corp. of Little Rock has been building on its social media services, with three partnership announcements in the first three months of this year.

NanoMech Expanding, Plans To Hire 30

by Sean Beherec 3/16/2015 12:00 am

NanoMech of Springdale is already outgrowing its new production facility as the company plans to continue to expand its manufacturing capacity.

Parks & Tourism's Arkansas.com Gets Touch-Up

by Sean Beherec 3/16/2015 12:00 am

The Arkansas Department of Parks & Tourism says that traffic from mobile devices to the tourism website, which debuted in 1998, had passed 50 percent of its total visits since August 2014.

John Rogers $2.5 Million Sham Deal Included Honus Wagners

by George Waldon 3/16/2015 12:00 am

If there's a single deal that captures the fast-and-loose dealings of John Rogers, it is his purported purchase of The Oklahoman newspaper photo archives for $2.5 million in July 2011.

Soul of the South Faces Money Woes, Lays Off Some Workers

by Sean Beherec 3/16/2015 12:00 am

Less than two years after the launch of Soul of the South — backed by nearly $2 million awarded by the state — the television network is struggling to pay its bills, laying off employees and fighting at least one lawsuit.

Millie Ward of Stone Ward on 40 Years in Advertising

by Jan Cottingham 3/16/2015 12:00 am

Millie Ward, president of Stone Ward of Little Rock, has been in the advertising business for 40 years and she was recently inducted into the University of Arkansas Business Hall of Fame. But spend any time with her and you'll see — it's subtle, noticeable only in retrospect — that she'd rather tell her clients' stories than her own.

CJRW@SXSWi: 2015 Trends Include ‘Big Data,' Content Marketing

by Rob Anderson 3/13/2015 05:47 pm

Two trends dominating the 2015 South-by-Southwest Interactive festival are content marketing and "big data." Rob Anderson of CJRW of Little Rock reports on what's hot at this influential annual event.