Media & Marketing Archive

Stephen Curry and Nike's PowerPoint Blunder (Jim Karrh On Marketing)

by Jim Karrh 6/27/2016 12:00 am

A recent report from ESPN uncovered a real doozy. It is the amazing story of how the most powerful sports apparel company in the world, Nike, let the most electric player in the NBA, Stephen Curry, out of its grasp — and allowed Under Armour to pull off one of the most valuable marketing switcheroos in history.

US Marshals Museum Names Patrick Weeks President (Movers & Shakers)

by Arkansas Business Staff 6/27/2016 12:00 am

Patrick Weeks recently accepted the position of president and CEO of the U.S. Marshals Museum in Fort Smith, replacing Jim Dunn, who will now focus solely on fundraising.

Josh Hollander Hired as HR Head at Rockfish (Movers & Shakers)

by Arkansas Business Staff 6/27/2016 12:00 am

Josh Hollander has joined the management team at Rockfish of Rogers as human resource manager.

CJRW Hires Capitol Veteran to Work on AEDC Account

by Kyle Massey 6/21/2016 11:40 am

Katherine Vasilos, director of operations and special projects for the Arkansas House of Representatives, has been hired as an account executive at CJRW.

John Rogers Court Absence Defaults Judgment to California Creditor

by Arkansas Business Staff 6/20/2016 12:00 am

There were rumblings that alleged serial fraudster John Rogers was going to California to defend himself at a June 6 trial. That didn't happen.

Class-Action Attorneys Claim Trial by Media Punishment Enough

by Arkansas Business Staff 6/20/2016 12:00 am

The plaintiffs' attorneys in a controversial insurance class-action case in west Arkansas have argued that they shouldn't be sanctioned because they have already been “severely punished” in the media.

Arkansas Business Presents the 40 Under 40 Class of 2016

by Gwen Moritz 6/20/2016 12:00 am

This week's Arkansas Business is dedicated to our 23rd class of 40 Under 40 honorees, those young leaders of business, government and nonprofits that our internal selection team believes readers need to know.

Florida Reporter Charmaine Nero To Make Little Rock Debut on KARK/KLRT

by Kyle Massey 6/20/2016 12:00 am

Charmaine Nero, late of WCJB-TV in Gainesville, Florida, is joining KARK, Channel 4, and KLRT, Channel 16, in Little Rock.

KFSM's Heather Geller Takes Off for Tulsa TV

by Kyle Massey 6/20/2016 12:00 am

Heather Geller, once a cheerleader at Sacramento State University before jumping to Oklahoma State, has now switched TV teams, leaving KFSM-TV, Channel 5, in Fayetteville, to continue her sports reporting career at KOKI-TV, Fox 23, in Tulsa.

THV11 Hires Two New Reporters From Louisiana

by Kyle Massey 6/20/2016 12:00 am

Erika Ferrando has been hired from KPLC-TV in Lake Charles, and David Lippman hired on from WVLA-TV in Baton Rouge.

Democrat-Gazette's Tech Spotlight Goes Dark

by Kyle Massey 6/20/2016 12:00 am

Melissa L. Jones likes to end things on a positive note, and she did so in print on June 6, but her inner thoughts were a little more somber as she wrapped up 18 years of writing the Tech Spotlight column for the Arkansas Democrat-Gazette.

UALR Professor Nitin Agarwal Fights Terrorists

by Sarah Campbell 6/20/2016 12:00 am

Propaganda from "Deviant groups" like ISIS is being disseminated more quickly than would have been possible with traditional methods, according to Nitin Agarwal of UALR.

'What If We're Wrong?' (Gwen Moritz Editor's Note)

by Gwen Moritz 6/20/2016 12:00 am

I saw prolific nonfiction writer Chuck Klosterman on a morning news show talking about his new book, “But What If We're Wrong?,” and his thesis keeps crossing my mind: What if things that we absolutely know to be true turn out to be just as wrong as things our ancestors were equally sure about?

Acosta's Carlen Hooker Honored by Progressive Grocer (Movers & Shakers)

by Arkansas Business Staff 6/20/2016 12:00 am

Carlen Hooker, senior vice president of business solutions at Acosta of Bentonville, was one of four Acosta executives recognized as Progressive Grocer's 2016 Top Women in Grocery.

Political Strategist Clint Reed on What Voters Will See in Election '16

by Arkansas Business Staff 6/20/2016 12:00 am

Clint Reed joined Impact Management as a partner and was an Arkansas Business 40 Under 40 honoree in 2009. He was hired in 2015 as Iowa campaign director for Sen. Marco Rubio's presidential bid.

CJRW, Team SI Officially Win AEDC Ad and PR Contracts

by Kyle Massey 6/17/2016 12:15 pm

The Arkansas Economic Development Commission received final approval Friday morning to award advertising, marketing and public relations contracts worth up to $2.4 million to CJRW and Team SI.

CJRW, Team SI Named Successful Bidders for AEDC Ad Contracts

by Kyle Massey 6/13/2016 03:25 pm

The Arkansas Economic Development Commission has named Little Rock advertising agencies CJRW and Team SI as "successful bidders" for contracts worth up to $2.4 million a year.

Fitzgerald Leaves CJRW, Joins Thoma Thoma as Creative Director

by Kyle Massey 6/13/2016 02:49 pm

Bill Fitzgerald began work Monday as creative director at Thoma Thoma, the brand marketing firm. His hiring completed a sort of big-league trade with CJRW in the Little Rock advertising world.

Arkansas Business Wins National Awards for Investigative Reporting, Scoop

by Arkansas Business Staff 6/13/2016 10:13 am

Arkansas Business Senior Editor Mark Friedman was recognized Saturday with a gold award for investigative reporting for his expose of the class-action legal strategy for which John Goodson of Texarkana and 15 other attorneys will be sanctioned by a federal judge next week.

Selling Downtown Office Tower an Option for Acxiom

by Arkansas Business Staff 6/13/2016 12:00 am

Acxiom Corp., the publicly traded data-mining company, has officially confirmed to Whispers that it is considering selling its headquarters building in downtown Little Rock.