Media & Marketing Archive

Public Relations Executive Bob Sells Dies at 84

by Sarah Campbell-Miller 6/27/2017 09:47 am

Bob Sells of Little Rock, a longtime public relations executive, died Monday. He was 84.

ComScore Makes Inroads as LR Stations Track Ratings

by Kyle Massey 6/26/2017 04:18 pm

Sinclair Broadcast Group's revelation last month that it will use the ratings service ComScore to track all local TV viewership was old news to journalists at KATV, Channel 7, the Sinclair-owned ABC affiliate in Little Rock.

Honda Dealers Hitch Their Marketing With Stone Ward

by Kyle Massey 6/26/2017 03:12 pm

Stone Ward has a new client, the South Central Honda Dealers Association, and the ad agency will be developing new creative concepts for the group of seven Honda dealerships in three states.

Methodist Family Health Names Kelli Reep Communications Director

by Arkansas Business Staff 6/26/2017 02:47 pm

Methodist Family Health names Kelli Reep director of communications.

UA Adds Pryor Center to Fulbright College

by Arkansas Business Staff 6/26/2017 11:43 am

The University of Arkansas on Monday announced that its David & Barbara Pryor Center for Arkansas Oral & Visual History is now officially a part of the J. William Fulbright College of Arts and Sciences, again.

AABP Awards Honor Arkansas Business for Reporting, Commentary

by Arkansas Business Staff 6/26/2017 11:15 am

Arkansas Business reporters Mark Friedman and Kyle Massey and Editor Gwen Moritz were recognized for work published in 2016 by the Alliance of Area Business Publishers, an international association of business journals.

Using Miles: CJRW Touts Tourism Ally

by Kyle Massey 6/26/2017 12:00 am

What was born in Florida, speaks 12 languages and has traveled nearly 2 million miles on business? That would be Miles Partnership, the digital firm promoting Arkansas tourism as a subcontractor to CJRW.

Chicago TV Station: Larry Morton Dodged Service of Lawsuit

by Arkansas Business Staff 6/26/2017 12:00 am

A new episode of the long-running legal soap opera surrounding the Soul of the South TV network is playing out in Pulaski County Circuit Court, where a Chicago television station is accusing Little Rock businessman Larry Morton of dodging service in a lawsuit.

Coming to You Live from 1 Shackleford Drive

by Kyle Massey 6/26/2017 12:00 am

In a 31,000-SF multimedia center in Little Rock, The Media Gateway LLC pioneers a new kind of newscasting in a consolidating industry where master control functions, the last line of quality control before broadcast, are increasingly outsourced.

TV Academy Chapter to Honor Pitcock, Foley, Long and Short

by Kyle Massey 6/21/2017 04:26 pm

Next month will bring a Little Rock reunion for four longtime Arkansas broadcast journalists when Jim Pitcock, Lew Short, Carolyn Long and Larry Foley are honored by the Mid-America Chapter of the National Academy of Television Arts & Sciences.

SPONSORED: Email Marketing: One Of Today's Most Effective Tools

by 6/21/2017 08:00 am

If done properly and with a purpose, a good marketing campaign can help a company's bottom line instead of simply cluttering inboxes.

Teletech to Open Center in Morrilton, Add 350 Jobs

by Arkansas Business Staff 6/20/2017 10:57 am

Teletech Holdings Inc. announces that it will open a new customer service center in Morrilton and create at least 350 jobs.

SMH, Uber (Gwen Moritz Editor's Note)

by Gwen Moritz 6/19/2017 12:00 am

The ideas and technology of privately held Uber Inc. are still at the mercy of management, and the management of Uber is just horrible.

Before Signing Off, Doug Krile Reflects on Varied Broadcasting Career

by Kyle Massey 6/19/2017 12:00 am

Former anchor Doug Krile is retiring next month after seven years as executive director, determined to travel and fully recuperate from a colon cancer struggle that began two years ago.

Lofty Labs Teams With Amazon

by Arkansas Business Staff 6/19/2017 12:00 am

Lofty Labs of Fayetteville, a web development consulting company, has become a certified consultant for Amazon Web Services.

Northwest Arkansas' Most Expensive Home Sales of 2016

by Marty Cook 6/19/2017 12:00 am

The number of seven-figure homes sold in Washington and Benton counties almost tripled in 2016 compared with the previous year.

Pulaski County's Most Expensive Home Sales of 2016

by Mark Friedman 6/19/2017 12:00 am

Sales of luxury homes in Pulaski County jumped in 2016 to a number not seen since Arkansas Business began tracking them in 2004 – 29 homes sold for $1 million or more, up from 20 in 2015.

Boot Barn Buys Country Outfitter For $1.8 Million

by Marty Cook 6/14/2017 10:30 am

A subsidiary of western wear company Boot Barn Holdings Inc. of Irvine, California, bought Country Outfitter, the one-time online sensation from Fayetteville's Acumen Brands.

Acxiom Announces Partnership With Pinterest

by Arkansas Business Staff 6/14/2017 08:56 am

Acxiom Corp. of Conway on Wednesday announced its partnership with Pinterest that the company said will enable advertisers to measure the impact of Pinterest campaigns on in-store and online sales.

KTHV Hires UA Grad as Sports Anchor

by Kyle Massey 6/13/2017 02:25 pm

KTHV has named a new sports anchor from Colorado via Casper, Wyoming, but she knows how to call the Hogs.

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