Media & Marketing Archive

Filmmaker Gary Jones Goes Back to Basics

by Kyle Massey 5/9/2016 12:00 am

Gary Jones, who was collecting lifetime achievement awards and plaudits as Arkansas' dean of commercial filmmaking more than 15 years ago, has come full circle.

Inuvo Bumps Up CEO's Pay, Reports 1Q Revenue Increase

by Sarah Campbell 5/5/2016 03:22 pm

Inuvo Inc. CEO and other executive see more total compensation for 2015, according to the company's annual proxy statement. The Little Rock firm also reports 40 percent jump in first-quarter revenue.

Mass Enthusiasm Hosts First Google Event

by Sarah Campbell 5/4/2016 01:21 pm

Small business leaders were told to think mobile first and use a variety of tools at their disposal to increase their online presence.

AEDC Opens Bids for Advertising Contracts

by Kyle Massey 5/4/2016 08:14 am

After 21 years of contracting exclusively with Stone Ward, the Arkansas Economic Development Commission has opened bidding for its advertising, marketing and public relations work, which is worth up to $1.6 million annually.

Ron Sherman Sets Guinness World Record for TV Commercials

by Kyle Massey 5/3/2016 04:50 pm

After a year and a half of counting, documenting, and sending evidence to New York, Ron Sherman was certified Tuesday as the Guinness World Record holder for the most TV commercials produced in a career.

Rotary Club of Little Rock Honors Millie Ward

by Sarah Campbell 5/3/2016 02:04 pm

Millie Ward, co-founder and president of Little Rock advertising agency Stone Ward, was honored Tuesday by the Rotary Club of Little Rock with its Business & Professional Leader of the Year Award.

Designer Jamie Davidson's Strong Suit? Vision

by Jan Cottingham 5/2/2016 12:00 am

Jamie Davidson, the founder of Little Rock clothing company Strong Suit, is ready to take on the next retailing frontier: the millennial customer.

US Employment, Earnings Gains Rose in March

by Arkansas Business Staff 5/2/2016 12:00 am

The U.S. economy continued to rebound in March, as private-sector employment and average hourly earnings rose.

Soul of the South Investors Battle Over KMYA License

by George Waldon 5/2/2016 12:00 am

The broadcast license for KMYA-TV, Channel 49, that Soul of the South Network investors are fighting over was an important piece to a funding puzzle two years ago.

A Rose for Della Rosa (Editorial)

by Arkansas Business Editors 5/2/2016 12:00 am

Rep. Jana Della Rosa, R-Rogers, tried last year to pass a law that would require candidates to submit electronic campaign finance reports but failed. To her continuing credit, she hasn't given up on improving the public's access to this vital information.

Oreos, Apple and Core Knowledge (Craig Douglass On Consumers)

by Craig Douglass 5/2/2016 12:00 am

Basic. Essential. Enduring. That's what a core is. In business, we often hear the term “core competency.” In this layman's terms it could be expressed in the simple phrase “Stick with what you know.”

Prince: A Marketing Superstar (Paul Strack Expert Advice)

by Paul Strack 5/2/2016 12:00 am

For some, his blend of pop, R&B, funk and rock may have been an acquired taste. His eclectic style and flamboyant dress may have not been universally accepted. But most critics, legions of fans and music aficionados agree that, with respect to his musical talent and accomplishments, Prince was pure genius.

Hot Springs Tourism Chief Steve Arrison Offers His Conventional Wisdom

by Arkansas Business Staff 5/2/2016 12:00 am

As CEO of the Hot Springs Convention & Visitors Bureau, Steve Arrison is responsible for the creation and implementation of the advertising, promotion and marketing program for the city of Hot Springs.

Editor Sonny Elliott Comes Home To Baxter Bulletin

by Kyle Massey 5/2/2016 12:00 am

Richard "Sonny" Elliott returned in March to lead the newsroom where he started as a teenager and worked for decades before a detour into radio in December 2014.

KATV, KTHV Introduce New Members of Morning Teams

by Kyle Massey 5/2/2016 12:00 am

Elisabeth Armstrong has returned to Little Rock from Texas to be a morning reporter for ABC affiliate KATV in Little Rock. Laura Monteverdi has settled into her new job as co-anchor of "THV11 This Morning."

Katie Hall To Manage Marketing at Arkansas Lighthouse for the Blind (Movers & Shakers)

by Arkansas Business Staff 5/2/2016 12:00 am

Katie Hall joined Arkansas Lighthouse for the Blind in February as manager of marketing and development. Hall previously handled corporate communications for Winston-Salem Industries for the Blind in Winston-Salem, North Carolina, which acquired ALB in 2014.

Realtor Chris Polychron Recognized by UA Walton College of Business (Movers & Shakers)

by Arkansas Business Staff 5/2/2016 12:00 am

Chris Polychron of Hot Springs, who served as president of the National Association of Realtors in 2015, has been awarded the Lifetime Achievement Award from his alma mater, the Walton College of Business at the University of Arkansas at Fayetteville.

Bobby Ampezzan Joins Statewide Radio Network

by Kyle Massey 4/29/2016 04:35 pm

Natural State News, a regional collaboration of Arkansas public radio stations based at KUAR-FM in Little Rock, announced that Bobby Ampezzan has been hired as the project's managing editor.

Jeremy Flynn Named Marketing Manager for Waymack and Crew

by Kyle Massey 4/26/2016 04:05 pm

Jeremy Flynn has been named marketing manager at Waymack and Crew, the Little Rock-based video, digital and sound production firm.

Wade McCune Returns to CJRW as Creative Director

by Kyle Massey 4/26/2016 03:52 pm

Wade McCune is returning to advertising, public relations and digital marketing agency CJRW as its creative director on May 9.