Luvocracy's website today. The firm is being purchased by @WalmartLabs.
@WalmartLabs, part of Wal-Mart Stores Inc.'s social media division, has acquired another shopping app, Luvocracy.
Re/Code reports that the 16 of the 20-person staff will join @WalmartLabs, which is shutting down the service:
Luvocracy was one of a host of startups attempting to make online shopping a more social experience. Prospective shoppers visited the app to browse through images of products uploaded by other individuals. Luvocracy’s team scoured the web to find the best available price for each product, which shoppers could then order directly through the Luvocracy app.
Wal-Mart hasn't disclosed terms of the deal. Founded in 2011, Luvocracy has since been surpassed by Pinterest, another social shopping platform. Still, Luvocracy managed to raise about $11 million in investment from entities including Kleiner Perkins, Google Ventures and Yahoo! CEO Marissa Mayer, according to TechCrunch.
- Wal-Mart Cheered, Jeered for Solar Power Efforts
- State of the South Report Cites Innovation Hub as Key to Arkansas Growth
- THV 11 News: Vilonia Business Reopens After Tornado
- Whataburger Chain To Break Ground on First of Five Possible Locations in NWA 3 days ago
- Tom Cotton and Me (Gwen Moritz Editor's Note) 3 days ago
- One Bank Takes Claims Against David Crews to Federal Bankruptcy Court 3 days ago
- Thomas Longe Appointed to Home BancShares Board of Directors 1 day ago
- Top College Officials See Sizable Pay Raises 3 days ago