Ford 'Along for That Ride' As Merkle Integrates CognitiveData of Little Rock by Lance Turner and Luke Jones Posted 4/3/2012 02:22 pm Updated 4 years ago Merkle of Columbia, Md., a customer relationship marketing firm, says it will fully integrate its wholly owned subsidiary, CognitiveData of Little Rock, led by president and CEO Rod Ford. Want the Full Article? Get Unlimited Archive Access for $19.95 per Year Readers must pay to access stories older than 15 days. Purchase Now Already have archive access? Login to view this article.