Wins Are Football's True Bottom Line by George Waldon Posted 2/5/2007 12:00 am Updated 4 years ago In the business world, the measurement of success is simple: profits vs. losses. The measurement in sports is just as simple: wins and losses on the field of play. Want the Full Article? Get Unlimited Archive Access for $19.95 per Year Readers must pay to access stories older than 20 days. Purchase Now Already have archive access? Login to view this article.