El Dorado Launches City Magazine

The Diamond Agency of El Dorado is producing a new glossy city magazine, El Dorado Insider’s Guide.

The city of El Dorado, which is the county seat of Union County, has hired Diamond to publish four quarterly editions of the magazine, for a total of 30,000 copies in 2013. The 2013 value of the publication to Diamond is $137,000.

The magazine will promote El Dorado to newcomers and visitors to the area and be distributed by mail to markets outside Union County.

Diamond will produce the first edition of the magazine in April.

Laura Allen, editor of the in-flight magazine Diamond publishes for SeaPort Airlines of Portland, Ore., is also editor of El Dorado’s new city publication.

The Diamond Agency is the advertising agency of record for the city of El Dorado.