Tagged: cjrw

Using Miles: CJRW Touts Tourism Ally

by Kyle Massey 6/26/2017 12:00 am

What was born in Florida, speaks 12 languages and has traveled nearly 2 million miles on business? That would be Miles Partnership, the digital firm promoting Arkansas tourism as a subcontractor to CJRW.

Facing Lawsuit, Procurement Chief Says There's No Appealing His Rulings in Protests

by Kyle Massey 6/12/2017 12:00 am

Arkansas Procurement Director Edward Armstrong's answer to being sued over a ruling that gave a fourth-place bidder a major state contract boils down to four words: His word is final. So far, the law seems to agree with him.

CJRW Offers 3 Top Tips on Saving Companies' Reputations

by Kyle Massey 6/5/2017 10:45 am

What keeps company chieftains up at night? Financial risks, of course, but also risks to their companies' reputations, Mark Raines told tourism marketing professionals last week at the Ron Robinson Theater in Little Rock.

Tourism Pitch: Arkansas, You Run Deep in CJRW

by Kyle Massey 5/15/2017 12:00 am

CJRW has worked for Parks & Tourism for well over 40 years, and its pitch emphasized the home-field advantage.

HIPPY Names Bellew New Development Director (Movers & Shakers)

by Arkansas Business Staff 5/8/2017 12:00 am

Matthew Bellew has been hired as director of development and outreach at Home Instruction for Parents of Preschool Youngsters in Little Rock.

CJRW Wins $15M Parks & Tourism Ad Contract

by Kyle Massey 5/4/2017 5:57 pm

Incumbent ad agency CJRW has held onto the state's richest marketing contract, a highly sought-after $15.2 million-a-year job promoting Arkansas Parks & Tourism. CJRW overcame competition from two other finalists, D&G Collaborative of Little Rock and New Orleans and Birdsall Voss & Associates of Milwaukee.

State to Hear Final Presentations from Potential Parks & Tourism Promoters

by Arkansas Business Staff 4/24/2017 12:00 am

Presentations to be made by the three final advertising firms vying for the state's parks and tourism account, which used to be open to the public, will be closed this time.

State Keeps Tight Lid on Tourism Finalists

by Arkansas Business Staff 4/17/2017 12:00 am

Did you see that announcement about the three finalists chosen for the state’s richest advertising contract — the $14 million-a-year pact for marketing the Arkansas Department of Parks & Tourism?

Plan to Change Procurement Rejected in House Committee

by Kyle Massey 3/29/2017 1:35 pm

An Arkansas panel defeated an effort to revise the state procurement proces, siding with engineers, architects and attorneys who testified that a bill to emphasize price in awarding state contracts was flawed and unnecessary

An Out-of-State Ad Firm for Arkansas Tourism? Unlikely, but Possible

by Kyle Massey 3/27/2017 12:00 am

Will the state of Arkansas award its biggest advertising contract to an out-of-state agency? Little Rock marketing pros think probably not, but the idea isn’t inconceivable.

Disputed Contracts Place Procurement in Spotlight

by Kyle Massey 3/13/2017 12:00 am

Disputes over recent state contracts have put Republican lawmakers at odds with the Republican governor, angered potential vendors and muddied understanding on what businesses can expect from the process of awarding state work.

Digital Strategy Leader Bryan Jones Clicks with Stone Ward

by Kyle Massey 3/13/2017 12:00 am

Bryan Jones was settled in self-employed awesomeness after more than a decade at Little Rock advertising agencies CJRW and Eric Rob & Isaac. Then Stone Ward gave him the summons he wanted.

13 Firms Make Bids for Arkansas' $14M Parks & Tourism Ad Business

by Kyle Massey 3/8/2017 3:24 pm

Longtime state tourism marketer CJRW is one of 13 advertising firms from several states competing for the state's largest ad contract, the $14 million-a-year pact for promoting the Arkansas Department of Parks & Tourism.

CJRW Lottery Strategy: Playing To Win Over Millennials

by Kyle Massey 2/27/2017 12:00 am

The day after CJRW signed a hotly contested $34.5 million advertising contract on Feb. 16, a team led by Gary Heathcott at CJRW was busy putting a new face to the Arkansas Scholarship Lottery.

Long After Going Cellular, David Martin Still Selling

by Kyle Massey 2/20/2017 12:00 am

When Alltel Corp. first considered getting into cellphones, David Martin had to figure out not just how to sell them, but truly whether they could be sold at all.

State Seeks Pricing in New Bids for Tourism Ad Contract

by Kyle Massey 2/15/2017 4:52 pm

The state reopened the bidding process on its largest advertising contract Wednesday afternoon, seeking pricing information from ad agencies hoping to land a $14 million-a-year pact for marketing Arkansas tourism and the state parks system.

State Cancels Bid Process for Tourism Advertising Contract

by Kyle Massey 2/10/2017 11:58 am

The State Office of Procurement canceled its bid solicitation for the state’s biggest advertising contract — the $14 million-a-year deal for marketing state tourism — just days before written responses from agencies were due.

Lottery Ad Contract Process Reveals Fissures

by Kyle Massey 2/6/2017 12:00 am

It wasn’t smooth, but the Arkansas Scholarship Lottery has a new advertising agency, CJRW of Little Rock.

Judges Named for Tourism Ad Contract Competition

by Kyle Massey 2/2/2017 4:32 pm

The Office of State Procurement reveals a preliminary list of judges for awarding the state's largest advertising and marketing assignment, the $14.4 million-a-year contract for promoting Arkansas as a tourist destination.

Panel OKs Lottery's $34.5M Advertising Contract With CJRW

by Kyle Massey 1/24/2017 5:44 pm

A legislative subcommittee gave a thumbs-up to a five-year, $34.5 million advertising contract to CJRW to market the Arkansas Scholarship lottery. But first, lawmakers got a primer on the limitations they face in reviewing contracts.

Search