Tagged: christmas 2012 snowstorm

How Crisis Communicators Rely on Social Media

by Chris Bahn 3/18/2013 12:00 am

Using a smartphone to gather information is becoming a necessity during storms. It's why Wal-Mart's Sam's Club division set up power stations at stores in the Northeast after Hurricane Sandy hit. It's why Entergy continues to tweak a social media plan it used during December's winter storm.