Tagged: rob anderson

CJRW@SXSWi: 2015 Trends Include ‘Big Data,’ Content Marketing

by Rob Anderson 3/13/2015 5:47 pm

Two trends dominating the 2015 South-by-Southwest Interactive festival are content marketing and "big data." Rob Anderson of CJRW of Little Rock reports on what’s hot at this influential annual event.

Tell Me a Story (Rob Anderson Commentary)

by Rob Anderson 9/29/2014 12:00 am

What’s your story? If you own a business or have a product to sell and you don’t have an answer to that question, then you may be in trouble. Why? Well, let me begin with a story …

Social Media Hype Is Dead (Rob Anderson Commentary)

by Rob Anderson 4/8/2013 12:00 am

Just as there was no shortage of gloating at the turn of this century on the part of the vocal few who thought the whole “Internet thing” was some sort of fad, a similar crowd seems to be eagerly awaiting the big social media crash of 2013.

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