Chad Hooten Joins Arkansas Farm Bureau in PR Role

Chad Hooten Joins Arkansas Farm Bureau in PR Role
Chad Hooten (Arkansas Farm Bureau)

Chad Hooten, who sold his namesake annual football magazine last October, has joined Arkansas Farm Bureau as a public relations specialist.

The group said Hooten will work as a "multimedia storyteller," supporting the organization’s efforts to promote agriculture policy and heighten industry awareness.

“We are excited to have someone with Chad’s experience join our public relations team,” Steve Eddington, vice president of public relations at Arkansas Farm Bureau, said in a news release. “Chad is anxious to turn his storytelling experience toward the men and women of agriculture, as well as Arkansas' rural communities.

“His on-camera experience, video skills, audio work, social media and magazine production work will all be utilized to help promote our state’s largest industry, agriculture. Farm Bureau has utilized the Hooten publications and events to promote the organization in the past, so this is a very natural and exciting transition.”

Hooten has spent the past three decades running Hooten Publishing Inc. He and brother Chris sold the company's flagship publication, Hooten's Arkansas Football, in October to former high school coach Thomas Thrash. 

Chad Hooten holds a communications degree from the University of Arkansas. Before starting Hooten Publishing, he spent time as a public relations coordinator for Little Rock and Washington Regional Medical Center.

He was also a reporter and editor at KHOG-TV in Fayetteville and spent time at KNWA-TV.

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