Rock Dental Affiliation Brings Brand to Florida

Rock Dental Affiliation Brings Brand to Florida
Kristi Crum, CEO of Rock Dental Brands (Karen E. Segrave)

Rock Dental Brands of Little Rock has expanded to Florida through an affiliation with Coastline Orthodontics of Jacksonville.

Coastline, founded in 1985, has two locations in Jacksonville, along with clinics in Fernandina Beach and Macclenny, Florida. The deal gives Rock Dental 102 dental offices across Arkansas, Missouri, Tennessee, Alabama and Florida.

The dental practice management company has more than doubled its business and affiliated with 37 additional practices since 2019, and it plans to continue expanding. Rock Dental recently secured $45 million in credit commitments from Chicago-based Twin Brook Capital to fund more growth.

"We have no plans of slowing down," CEO Kristi Crum said in a news release.

Coastline's owners and employees will remain with the practice.

"We love what we do, and this opportunity with Rock Dental Brands will provide us the support we need to continue growing in the communities we serve," co-owner Dr. Brad Mokris said in the release.

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