Craig Landfair Named CEO of World Martial Arts

Craig Landfair Named CEO of World Martial Arts
Craig Landfair  (Photo provided by World Martial Arts)

Martial arts equipment and apparel distributor World Martial Arts of Little Rock on Thursday named Craig Landfair as CEO.

In a news release, WMA described Landfair as a "seasoned fitness industry executive" with experience in product development and design and global sourcing. He joins WMA from York Barbell of York, Pennsylvania, where he was president and CEO. He's also the founder of Hampton Fitness Products of Ventura, California.

“Having worked in this industry for over 40 years, I know that WMA is fortunate to have a professional with the expertise that Craig brings to the table,” Jim Wolff, WMA’s general manager, said in the release. “I am eager to work together with him, following his leadership and with the talent of our phenomenal team to rise to next levels for the martial arts industry.”

Privately held WMA, founded in the 1980s, is the authorized distributor of American Taekwondo Association-branded training equipment, safety gear, weapons, and accessories. It supplies more than 1,100 independently owned and operated licensed ATA facilities around the world.

"We are honored to have Mr. Landfair lead the WMA team with his vast knowledge and experience in the sporting goods industry as WMA takes to new heights in servicing the ATA licensees across the globe with improved systems and superior products," Taekwon Lee, CEO of ATA International, said in the release.

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