We can confirm that change is afoot for sports station KCJF-FM, 103.9 (The Game), in Jonesboro.
Come July 1, the station will be under new management, and that management has decided to drop the station’s sports programming.
Dina Mason, general manager and president of MOR Media of Paragould, told Whispers that her company began a deal to acquire the station from Tall Cotton Media LLC in early May.
“It’s an opportunity to get into the Jonesboro market,” Mason said.
She couldn’t reveal what the new content would be, but she did say the station’s current employees won’t be keeping their jobs.
“Unfortunately, that’s the worst part of it,” she said. “The economy of scale is what makes every business work nowadays, and we will be absorbing the station into the operation that we currently have.”
MOR Media currently has seven employees, Mason said. It owns KDRS-FM 107.1, which operates under the Jack FM brand, and publishes Paragould Premier magazine. She said the acquisition may eventually result in more hires, but it’s not in the immediate plan.
