Herget Lines Up Physician Investors for Sniffle Health App

Little Rock entrepreneur Ryan Herget wants to make it a lot easier to see your doctor.

Herget said his telemedicine company, Sniffle Health Inc., will launch an app by the end of the month that allows patients to communicate directly with their own doctors.

Herget told Whispers that he has raised nearly all of the $750,000 offering amount for the startup and most of the investors are physicians.

He said the knock against telemedicine companies is that they direct patients to the first available physician, which isn’t their own doctor. “There is no continuity of care,” Herget said.

With Sniffle, though, patients are connected to their doctors remotely through their mobile device. “We expect that physicians will work their best to make themselves available when their patients need them,” Herget said.

Patients would pay a $10 fee to connect with their doctor, and the patient’s insurance company would handle the payment to the physician.

He said Sniffle, which was formed in 2016, is “essentially replacing the in-office visit with a remote visit.”

Herget said he plans to start the service in Arkansas and the surrounding states and then expand nationwide.

Herget, who joined the company in August, said more details about the company would be released at a later date.

If you recall, Herget sold his restaurant meal-delivery company, Chef Shuttle, in 2017 to Bite Squad, a meal-delivery service headquartered in Minneapolis.