Mandy Richardson is rejoining Little Rock Soiree, a sister publication of Arkansas Business, as its advertising director. Richardson has held sales and marketing positions with Arkansas Business Publishing Group twice before, each time growing her target publication’s market share and increasing revenue.
In joining Soiree, Richardson will leave her job as the director of marketing at the Centers for Youth & Families, where she used traditional advertising mediums as well as social media to grow awareness of the organization’s pediatric mental wellness services.
She first joined ABPG in 2008 as an account executive with Arkansas Bride and ArkansasBride.com. After leaving for a stint in pharmaceutical sales, she returned in 2009 to work on Little Rock Soiree and LittleRockSoiree.com, handling a diverse range of responsibilities from balancing the budget to providing content.