Sharon Vogelpohl Holding Firm at Mangan Holcomb

Sharon Vogelpohl, Mangan Holcomb

Arkansas Business 20th Annual 40 Under Forty
• The original Class of 2005 profiles
• 2013 Updates from this week’s digital edition of Arkansas Business.

With one foot in the past and one in the future, Sharon Vogelpohl is exactly where she wants to be.

Vogelpohl was senior vice president at Mangan Holcomb Partners when she was named a member of the Arkansas Business 40 Under 40 Class of 2005. Now president, Vogelpohl is pleased to still be a part of one of the state’s oldest advertising firms, embracing innovation and helping to steer the agency into the future.

“I consider it the youngest, oldest agency in Little Rock,” Vogelpohl said.

Vogelpohl joked that, at 39, she is still hanging onto her under 40 status by “the skin of my teeth.” But as an 18-year veteran of the firm and a partner for the past 10 years, she is proud to point out that Mangan Holcomb, going on 41, is the second-oldest agency in Arkansas, surpassed in age only by Cranford Johnson Robinson Woods.

But that doesn’t mean the agency lives on its past successes, Vogelpohl said. She said Mangan Holcomb is able to retain veteran clients and employees of 15 to 20 years while still drumming up new business and keeping pace with new technologies like digital production. “It’s the best of all worlds,” Vogelpohl said.

Vogelpohl stressed that Mangan Holcomb plays by the “do right” rule in conducting business fairly and ethically, underscoring lessons she learned while helping inventory parts at her father’s Chrysler dealerships in Hot Springs and Magnolia.

“We’ve been able to keep what’s important in front of us,” Vogelpohl said.

Keeping with the old and new theme, Vogelpohl is poised to assume the presidency of Club 99, the Little Rock Rotary Club. Vogelpohl takes office in July as the club, founded in 1914 and one of the largest of its kind with more than 450 members, prepares to celebrate its centennial.

“I’m just so humbled to have the opportunity to be in the leadership positions of these two institutions that are Arkansas legacies,” she said.