War Memorial Stadium in Little Rock is seeking bids to plan, promote and manage a unique viewing experience of the total solar eclipse in 2024.
The 54,120-seat stadium, which is managed by the state Department of Parks, Heritage and Tourism, is asking for proposals with information on event merchandising, pricing, advertising strategy, projected revenue and more.
Bids are due by Dec. 5.
The event would be one of many across the state capitalizing on a historic influx of visitors expected for the eclipse on April 8, 2024. About two-thirds of Arkansas will be in the zone of totality. The 123-mile wide viewing area will stretch from Texarkana to Little Rock to Jonesboro, leaving some parts of Arkansas in the dark for more than four minutes.
Tourism officials have been visiting cities in the path of totality and providing information on its potential economic impact. They’ve told local leaders to prepare for large crowds from around the country.
By one estimate, the statewide tourism haul could be in the hundreds of millions of dollars.
Only two total eclipses have been recorded in Arkansas history. One happened in 1834, when Arkansas was still a U.S. territory, and the other was in 1918.