Windstream Names Former IBM Exec as Chief Marketing Officer

Windstream Corp. of Little Rock on Tuesday announced that Matt Preschern has been named senior vice president and enterprise chief marketing officer.

According to a news release, Preschern was formerly vice president of marketing for North American business consulting services at IBM.

At Windstream, Preschern will be responsible for brand management, advertising and marketing in several different segments.

“Matt is a veteran marketing and business strategy professional with more than 20 years of experience in marketing, brand positioning and demand generation,” Brent Whittington, Windstream’s COO, said in the release. “He will provide innovative leadership as we continue to expand Windstream’s brand and drive our vision to be the premier enterprise communications and services provider.”