Media & Marketing Archive

Wynne Broadcaster Honored by National Group in Las Vegas

by Kyle Massey 4/9/2019 10:35 am

Bobby Caldwell, CEO of East Arkansas Broadcasters Inc., is one of six honorees chosen for 2019 leadership awards by the Broadcasters Foundation of America, the nonprofit devoted to help broadcasters in acute need.

Legislature OKs Medical Pot Advertising Restrictions

by Associated Press 4/9/2019 06:58 am

The Arkansas Legislature has approved a bill designed to curb children's interest in medical marijuana by restricting its advertising.

AETN Commission Demands Allegiance to Pledger

by Arkansas Business Staff 4/8/2019 12:00 am

The Arkansas Educational Television Network Commission has issued an ultimatum to its nonprofit counterpart, the fundraising AETN Foundation: Get on board with Executive Director Courtney Pledger or else.

'Love, Little Rock' Gets PRWeek Affection

by Kyle Massey 4/8/2019 12:00 am

Millie Ward spurned Amazon in 2017, and now she's getting some love for “Love, Little Rock.”

PRSA Puts LR Firms in Silver Lineup

by Kyle Massey 4/8/2019 12:00 am

Mike Sells of the Sells Agency pointed out that three Little Rock firms are among 92 nationwide finalists for Silver Anvil Awards from the Public Relations Society of America.

Stephanie Highfill Attracts Voice Recognition

by Kyle Massey 4/8/2019 12:00 am

When digital ad sales surged at the Hot Springs Village Voice in 2018, General Manager Jennifer Allen had no trouble pinpointing the reason: Stephanie Highfill.

Comcast: Rural Broadband Must Make Business Sense

by Sarah Campbell-Miller 4/8/2019 12:00 am

Pat Ulrich lives in a rural Pulaski County subdivision that has been waiting more than 15 years for broadband internet, but Comcast wants nearly $50,000 to run a cable to her area.

Maybe Below Average (Gwen Moritz Editor's Note)

by Gwen Moritz 4/8/2019 12:00 am

Still feel average living on a combined annual income of $500,000? You may be overlooking some obvious gaps in budget.

Looking On the Bright Side (Editorial)

by Arkansas Business Editors 4/8/2019 12:00 am

Those in positions of authority are sometimes advised to praise the behaviors they want to see more often. To that end, as voters we aim to please.

In Nike's Shoes (Jim Karrh On Marketing)

by Jim Karrh 4/8/2019 12:00 am

When you think about Nike, which phrases or messages come to mind? How about “His shoe broke”? That one came from Barack Obama, in a spontaneous moment while in the crowd watching a basketball game.

Daniel Adams Goes Greek for Harding (Movers & Shakers)

by Arkansas Business Staff 4/8/2019 12:00 am

Daniel Adams has been named director of the Harding University in Greece international studies program by the Office of International Programs at Harding University in Searcy.

Quinn Grovey Joins the Razorback Foundation

by Arkansas Business Staff 4/1/2019 09:10 am

The Razorback Foundation announced Monday that Quinn Grovey has joined the nonprofit as a senior director of development.

School App Developer Plans Hires After $13.2M Fundraiser

by Arkansas Business Staff 4/1/2019 12:00 am

A Little Rock startup that provides communication and marketing services to schools recently raised $13.2 million.

UA Redesigning MBA Program on Quest to Be Best

by Sarah Campbell-Miller 4/1/2019 12:00 am

The University of Arkansas slipped from first to fifth place on this year's list of the state largest MBA programs after temporarily halting admissions to finish redesigning its full-time Master of Business Administration program.

Hot Jobs: Solar Ranked as Fastest-Growing Occupation

by Arkansas Business Staff 4/1/2019 12:00 am

Renewable energy and health care top the list of the fastest-growing jobs in the United States in 2016-26, as predicted by the U.S. Bureau of Labor Statistics.

Singing the Praises of Arkansas Traveling

by Kyle Massey 4/1/2019 12:00 am

After 180 years, it's time for an update to "The Arkansas Traveler," thanks to the Arkansas Department of Parks & Tourism and its marketing agency, CJRW.

Consumer Participation (Craig Douglass On Consumers)

by Craig Douglass 4/1/2019 12:00 am

The problem's not that glass isn't recyclable. It is. The problem is that glass breaks.

Patty Opitz Recognized by National AIA (Movers & Shakers)

by Arkansas Business Staff 4/1/2019 12:00 am

Patty Opitz has been chosen to receive the Young Architect Award from the American Institute of Architects at the organization's annual conference in Las Vegas.

BancorpSouth Promotes Three to President Positions (Movers & Shakers)

by Arkansas Business Staff 4/1/2019 12:00 am

Chris Locke, Blair Parnell and David Skinner have been promoted to Arkansas division president positions with BancorpSouth of Tupelo, Mississippi.

Three Takeaways from SXSW 2019 (Elizabeth Michael Commentary)

by Elizabeth Michael 3/27/2019 11:04 am

The major trends at this year's South by Southwest festival can be summed up in one word: authenticity. Each session addressed authenticity in unique ways. Three main themes emerged: empathy, influencers and social justice on social media.