Social Media Coordinator


Do you know what it takes to turn followers into an online community? Essick Air Products is looking for a social media coordinator to manage the social media accounts for our four brands, across several platforms, and use these platforms to grow and engage our followers.

You should have a strong command of social media best practices and trends, and be able to use these grow followers, engage and retain them, and convert them into customers and brand a brand community.

Responsibilities include:

• Plan, manage, and work with the team to create the social media content for each of our four brands: AIRCARE, MasterCool, Champion Coolers, and Essick Air.
• Create shareable content that is appropriate for each brand and its specific social media platforms.
• Monitor and engage in online discussions about our products, company, industry, and competitors.
• Use your knowledge of each social media platform’s unique trends to develop strategies to grow our audiences.
• Direct social media promotions and work with our influencers to ensure our campaigns run correctly. Track their success.
• Constantly track, analyze, and share insights on our social media initiatives.
• Work with our marketing team to help create and distribute other content like blogs, digital ads, search keywords, and other marketing efforts, as needed.


• BA/BS degree or equivalent work experience (minimum five years).
• A strong command of each social network and their best practices.
• Excellent communicator with a strong command of proper spelling and grammar.
• A basic understanding of attractive photography and video.
• A creative thinker who works well alone and with the team.
• Proficiency in Microsoft Office and social media software (like Hootsuite). Knowledge of the Adobe Creative Suite is a plus!
• Ability to stand for several hours during video shoots. Ability to lift 25+ pounds.

This position is not remote, and some travel is occasionally required.

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