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Big Orange Midtown

Yellow Rocket Concepts partners John Beachboard, from left, Scott McGehee and Russ McDonough.
Investments / Media & Marketing / Restaurants & Food

Yellow Rocket Partners Aim to Build Restaurant Brands

Consistently providing high-quality food in a casually hip atmosphere, Yellow Rocket’s five restaurants - Big Orange Midtown, Big Orange West, Local Lime, ZaZa (Little Rock and Conway) or Lost Forty Brewing - last year brought in over $10 million in food sales alone. read more >
Restaurants & Food

Yellow Rocket Restaurant Sales Soar in Central Arkansas

Yellow Rocket Concept’s five restaurants reported almost $11 million in receipts last year, not including alcohol sales, making the group a central Arkansas restaurant juggernaut. read more >
The Big Orange Burger is an integral part of the restaurant’s concept. 
Restaurants & Food

Big Orange 2 Pulls in Cash, Customers at New Midtown Location

Big Orange Midtown officially opened July 17 in the Midtowne Little Rock shopping center at 201 University Ave., and co-owner Scott McGehee says business has been so brisk he expects that within 18 months revenue there will outdo that of his other restaurants. read more >