Brooke Vines
Who Won in Super Ads? Loretta, and a Groundhog
The game plan was simple. Not for the Super Bowl, but for judging the ads. read more >
by Kyle Massey -
NFL’s Botham Jean Ad Brings Backlash
One ad timed for the Super Bowl was an NFL spot featuring a Harding University graduate who was murdered by a confused Dallas police officer in 2018. read more >
by Kyle Massey -
The Peloton Girl Is OK, Sipping Gin With Friends
When Arkansas Business asked Little Rock marketing execs about the now-infamous Peloton ad, the ad men immediately dragged their wives into the conversation. Not a bad idea, asking a woman, their female colleagues said. read more >
by Kyle Massey -
Brooke Vines, Bill Brookshire Partner Up
Bill Brookshire has left his post as creative director at Little Rock marketing agency Stone Ward to partner with Brooke Vines in a new venture called Vines Brookshire. read more >
by Kyle Massey -
AEDC’s Program for Minority Firms Extends Its Mission
The Arkansas Economic Development Commission’s online directory of minority-owned firms now lists some 275 certified companies, and Pat Brown’s team is busy certifying women-owned businesses. read more >
by Kyle Massey -
Camille Norman Joins ERI as Media Director
Camille Norman, an experienced media buyer at Little Rock advertising agencies, has joined Eric Rob & Isaac as the marketing firm’s media director. read more >
by Kyle Massey -
Arkansas PR Pros on Pepsi, Hitler and Unfriendly Skies
Arkansas PR and advertising professionals were already scratching their heads over Pepsi’s silly ad featuring the model Kendall Jenner and video of a bloodied man being dragged off an overbooked United Airlines flight, when presidential spokesman Sean Spicer oddly lifted Hitler from the bottom of history’s list of worst dictators. read more >
by Kyle Massey -
CoreConnect Aims to ‘Demystify’ Digital Communications
A conference aiming to "demystify the digital ecosystem" for marketing professional and business and nonprofit leaders is set for April 27 in Little Rock. read more >
MHP Protests Lottery Pact, Wants CJRW, Ghidotti-Vines Disqualified
Mangan Holcomb Partners is also challenging the awarding of a five-year $34.5 million contract to CJRW. read more >
by Kyle Massey -
Ghidotti-Vines Files Protest Over CJRW’s Lottery Contract Win
CJRW's triumphant bid for the Arkansas Scholarship Lottery's $34.5 million marketing and public relations contract has drawn a formal protest from a competitor. read more >
by Kyle Massey -
Ad Agencies Ponder Lottery Numbers
Scoring tabulations have left some puzzled Little Rock advertising professionals trying to get the Office of State Procurement’s math to add up. read more >
Four Agencies Hope To Punch Ticket on Scholarship Lottery
Three Little Rock bidders and a Boston digital marketing agency are in the running for the Arkansas Scholarship Lottery’s advertising and marketing work, worth $5 million a year and rising. read more >