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Craig Douglass

Kyle Leyenberger and Tori Rogers
Energy / Government & Politics / Nonprofits / Tourism

Downtown Little Rock Partnership Hires 2 New Directors (Movers & Shakers)

Kyle Leyenberger is the new director of communications, and Tori Rogers is the new director of events. read more >
Construction / Government & Politics / Media & Marketing / Real Estate / Tourism

River Cities Tee Up New Venues (Lance Turner Editor’s Note)

Believe it or not, golf lovers may soon have their pick of not one, but two “off-course” golf entertainment venues in central Arkansas. read more >
Media & Marketing / Retail / Small Business

Toward Better Customer Service (Craig Douglass On Consumers)

To better serve consumers, leaders need to decide between transactional leadership and transformational leadership. There is a difference. read more >
Construction / Energy / Government & Politics / Manufacturing / Media & Marketing

An Endless Loop (Craig Douglass On Consumers)

Making recycling more relevant to everyday consumers requires information, education and messaging appealing to economic interests. read more >
Government & Politics / Media & Marketing

Master and Commander (Craig Douglass On Consumers)

Ukraine’s sense of self, the cohesiveness of its people and the loyalty to Ukrainian leadership are nothing less than inspiring. read more >
Banking & Finance / Education / Government & Politics / Health Care / Manufacturing / Media & Marketing / Retail / Tourism / Transportation

Competitor! Competitor! Competitor! (Craig Douglass On Consumers)

As the New Year begins, let’s make sure others know Arkansas is truly a competitor. read more >
Banking & Finance / Government & Politics / Media & Marketing / Public Companies / Retail

The Cost of Today (Craig Douglass On Consumers)

While the natural tendency toward inflation is to find someone to blame, it seems to us we should be a little more appreciative of the cause. (We certainly know the effect.) read more >
Manufacturing / Media & Marketing / Public Companies / Retail / Small Business

Supply and Demand and Choosiness (Craig Douglass On Consumers)

Supply and demand as a construct is a key model of economic theory, particularly when it comes to pricing goods and services. read more >
Media & Marketing / Retail

Are You Really Glad I’m Here? (Craig Douglass On Consumers)

Whether it’s someone responsible for frontline reception, wait staff, retail associate (once called clerks) or a general customer service representative, behaviors, conduct, manners and simple etiquette have suffered greatly. read more >
Health Care / Media & Marketing / Restaurants & Food / Retail / Tourism

More or Less (Craig Douglass On Consumers)

Are staffing service industries doing more with less? Or is it doing less with less? read more >
Government & Politics / Health Care / Media & Marketing

COVID & Consumer Common Sense (Craig Douglass On Consumers)

Effective communication designed to encourage consumers to make the desired decision is based on not telling them what you want but showing them how to get what they want. read more >
Government & Politics / Media & Marketing

Certain Unalienable Rights (Craig Douglass On Consumers)

The process by which government regulations are promulgated should be accompanied by not necessarily an economic impact statement, but a value-added statement — the value a regulation will add to the product or service. read more >
Government & Politics / Media & Marketing / Retail

Twelve Zeros (Craig Douglass On Consumers)

So, who wants to be a millionaire when there are billionaires? read more >
Media & Marketing / Retail

Coalition of the Willing (Craig Douglass On Consumers)

There's a give-and-take at play in many consumer purchases, particularly when it comes to a product that has broad competition in the marketplace. It’s called the compromise effect. read more >
Government & Politics / Media & Marketing / Public Companies / Retail

The Power of Subtraction (Craig Douglass On Consumers)

The result of subtraction is called a “difference.” It’s what’s left when you take one quantity away from another. So, we suppose, subtraction results not only in a difference, but it also can make a difference. read more >
Business Services / Media & Marketing / Retail

Norms Blown to Smithereens (Craig Douglass On Consumers)

While the deadly viral pandemic is far more serious than a cartoon, the social and economic impact of COVID-19 has indeed reduced many norms to mere fragments: smithereens! read more >
Media & Marketing / Public Companies / Restaurants & Food / Retail / Small Business

Orange Is the New Black (Craig Douglass On Consumers)

With apologies to author Piper Kerman, the Netflix comedy-drama’s title sums up this year’s holiday retail experience. read more >
Government & Politics / Media & Marketing / Retail

Voting in a One-Day Sale (Craig Douglass On Consumers)

Voting may be compared to consumer participation in a sales transaction. One can characterize the action of casting a vote as a one-day sale. All product promotion ultimately must culminate in the sale. read more >
A Sears catalog sales merchandising store in Assiniboia, Saskatchewan.
Media & Marketing / Retail

Have Cake, Will Eat (Craig Douglass On Consumers)

A case could be made for retailers to think differently about "place" — channel and distribution, how their product is presented and delivered. read more >
Business Services / Energy / Health Care / Manufacturing / Media & Marketing / Retail

Cardboard and Coronavirus (Craig Douglass On Consumers)

Point-and-click commerce, growing even faster during the quarantine, means more and more cardboard is being consumed by shippers and shippees alike. read more >