Amanda Cook, Tyler Rosenthal and Taylor Stokes have joined the staff of Eric Rob & Isaac, a Little Rock marketing agency. read more >

Last week’s official launch of Aarch Communications shines a light on the continuing rise of small “boutique” firms specializing in public relations, social media, communications and related fields. read more >

Ghidotti Communications of Little Rock has ended its strategic partnership with advertising agency Eric Rob & Isaac and opened new offices on the 29th floor of the Regions Bank Center, Natalie Ghidotti said Tuesday. read more >

April Baker is the new weekday morning anchor at KFSM, Channel 5, in Fort Smith/northwest Arkansas. She comes to Arkansas from Myrtle Beach, South Carolina. KFSM, by the way, is looking into moving more of its operations to NWA. read more >

A logo designed by Little Rock ad/marketing agency Eric Rob & Isaac has been published in Communication Arts’ Design Annual 56, a “juried competition representing the best in design from around the world.” read more >

The department has selected Eric Rob & Isaac of Little Rock to take over the account, which totals about $235,000 a year. If the department continues to renew the contract over a possible seven-year period, then the account is valued at $1.65 million. read more >

The university selected Eric Rob & Isaac after reopening the contract for bids last month. The decision comes about a month after UCA reopened its contract with CJRW of Little Rock, which held the account since 2009, and requested bids from other agencies. read more >

Four Little Rock advertising agencies are in the running for a $235,000 marketing contract with the Arkansas Department of Health. read more >

UCA opened its advertising contract a year before the end of its contract with CJRW and will hear presentations next week. read more >

The $240,000 contract will consume the bulk of the College Access Challenge Grant, which the University of Arkansas at Fayetteville, the University of Arkansas at Little Rock and the University of Central Arkansas at Conway are using to encourage more college students to pursue degrees that qualify them to teach math and science. read more >

CJRW has been roiled by staff defections recently, departures that have left the state’s largest ad agency increasingly dependent on its big clients, the biggest being the Arkansas Department of Parks & Tourism worth $8.4 million this year. read more >

Schulze & Burch has reason to be cautious. Acquiring the Yarnell’s brand was the Chicago company’s first entry into the ice cream market. Founded in 1923, Schulze & Burch produces items such as toaster pastries and granola bars. And buying a business out of bankruptcy can either be a bargain or a headache for buyers. read more >

Eric Rob & Isaac of Little Rock announced recently it had brought on three new clients for its marketing division. read more >

Eric Rob & Isaac in downtown Little Rock has some new clients on its roster. read more >