Gary Heathcott
Meredith Oakley, Little Rock Newspaper Warrior, Dies at 72
Oakley made a name for herself as a tough critic of the Arkansas Legislature and of Bill Clinton. read more >
by Kyle Massey -
Contrasting Arkansas Ads Made Big Game Debut
Commercials for Baptist Health and Saracen Casino both featured women, but couldn't have been farther apart in tone. read more >
by Kyle Massey -
As Dice Roll, So Do Ads
With three casinos operating in Arkansas, marketing heats up and ads proliferate. read more >
by Kyle Massey -
Heathcott, CJRW Settle 2018 Breach of Contract Lawsuit
Ad man Gary Heathcott and marketing firm CJRW have settled Heathcott's $1.3 million breach of contract lawsuit from 2018. read more >
by Kyle Massey -
Date Set for Heathcott Lawsuit Against CJRW
More than two years after its filing, advertising executive Gary Heathcott’s lawsuit against his former partners at the major Little Rock marketing firm CJRW is emerging from the COVID-19 deep freeze. read more >
Heathcott Lawsuit Still Waits
The latest development in Gary Heathcott’s lawsuit against his former partners at CJRW, the large Little Rock marketing firm, is that there have been no developments. read more >
CJRW Filing Accuses Gary Heathcott of a Litany of Abuses
Sued by longtime ad executive Gary Heathcott for breach of contract, CJRW hit back with a counterclaim listing more than two dozen incidents of abusive and sexist behavior that CJRW says violated Heathcott’s consulting contract with the firm. read more >
by Kyle Massey -
CJRW Breaks Silence on Heathcott Lawsuit
CJRW Chairman and CEO Darin Gray responds to comments from Gary Heathcott and anonymous advertising industry executives quoted in last week’s Outtakes column. read more >
Update: Heathcott v. CJRW: Will Extra Time Bring Deal?
Facing a $1.3 million breach-of-contract suit from longtime Little Rock adman Gary Heathcott, marketing agency CJRW is taking a few weeks to answer the legal complaint and may be considering settlement talks, several observers suggest. read more >
by Kyle Massey -
Heathcott v. CJRW Offers Glimpse Of Dollar Details in Consulting Deal
Gary Heathcott’s $1.3 million lawsuit against CJRW offers a rare glimpse inside a lucrative consulting contract, and the need for clarity and close scrutiny in legal agreements. read more >
by Kyle Massey -
Gary Heathcott Files $1.3M Lawsuit Against CJRW
Advertising executive Gary Heathcott files a breach-of-contract lawsuit against his former associates at CJRW, the firm that ejected him from his offices and his accounts last fall over allegations of abrasive behavior and sexist remarks. read more >
by Kyle Massey -
Gary Heathcott Responds to Arkansas Business Cover Story
Gary Heathcott responds to Arkansas Business' cover story this week, which says that CJRW has removed Heathcott from the Arkansas Scholarship Lottery account. read more >
by Lance Turner -
CJRW Drops Gary Heathcott From Scholarship Lottery Work
Little Rock marketing agency CJRW has removed Gary Heathcott from the Arkansas Scholarship Lottery account, the agency says, less than three years after acquiring his services and his list of clients in a much-ballyhooed deal. read more >
by Kyle Massey -
Parks, Streams & Woods: 50 Years of Arkansas Tourism and the Ad Man Who Saw It All
Shelby Woods with his marketing agency, Cranford Johnson Robinson & Woods, became the state’s top tourism marketer, publishing the Arkansas Tour Guide for 50 years and helping rebrand Arkansas as a “Natural State” for visitors. read more >
by Kyle Massey -
Using Miles: CJRW Touts Tourism Ally
What was born in Florida, speaks 12 languages and has traveled nearly 2 million miles on business? That would be Miles Partnership, the digital firm promoting Arkansas tourism as a subcontractor to CJRW. read more >
by Kyle Massey -
CJRW Lottery Strategy: Playing To Win Over Millennials
The day after CJRW signed a hotly contested $34.5 million advertising contract on Feb. 16, a team led by Gary Heathcott at CJRW was busy putting a new face to the Arkansas Scholarship Lottery. read more >
by Kyle Massey -
Lottery Ad Contract Process Reveals Fissures
It wasn’t smooth, but the Arkansas Scholarship Lottery has a new advertising agency, CJRW of Little Rock. read more >
by Kyle Massey -
MHP Offers Pay Comparison for Lottery Marketing Work
In a letter to Lottery Director Bishop Woosley, President Sharon Tallach Vogelpohl of Mangan Holcomb Partners says CJRW is poised to reap more state money for the same work. read more >
by Kyle Massey -
Protests Rejected, CJRW Stands to Win Lottery Contract
The Office of State Procurement has rejected the second of two rival protests to the awarding of a five year, $34.5 million contract to Little Rock advertising agency CJRW to work for the Arkansas Scholarship Lottery. read more >
by Kyle Massey -
State Rejects Ghidotti-Vines Protest on Lottery Contract
The Office of State Procurement has rejected one of two rivals' protests to the choice of CJRW for a five-year, $34.5 million advertising and public relations contract with the Arkansas Scholarship Lottery. read more >
by Kyle Massey -
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