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Marketing expert Mary Caravella says retail media networks like Walmart Connect are emerging as powerful ad platforms by leveraging their own rich customer data, much like social media giants. read more >

Huckabee is suing the parent company of Facebook and Instagram, Meta Platforms Inc. of Menlo Park, California, for hosting ads linking him to cannabis-derived products. read more >

The future of the tourism and hospitality industry in Arkansas is so bright you just might need shades, particularly if you came to the state to view the total solar eclipse on April 8. read more >

Bill 396, the Social Media Safety Act, would compel social media companies to use a third-party firm to verify ages via a driver’s license or other form of identification. read more >

Walmart Inc. of Bentonville on launches a program aiming to help social media influencers refer their followers to its products in exchange for a commission. read more >

The Content Studio is inviting brands to “think like online creators by innovating social media strategies with engaging content and trending videos.” read more >

At a time when political polarization is so intense that the president of the United States can raise hundreds of millions of dollars from the fact that he lost his reelection bid by 7 million votes, only one thing seems to have near-unanimous support regardless of political affiliation: regulating Facebook. read more >

Federal regulators sue Facebook, seeking forced divestment of its Instagram and WhatsApp messaging services. In a separate case, 48 states and districts, including Arkansas, accused the company of abusing its market power. read more >

Instead of boosting his state pay for promoting Arkansas from $200,000 to $845,000 a year, gardening and lifestyle star P. Allen Smith appears likely to get 95% less than his previous contract provided — or perhaps nothing at all. read more >

Steven Schilling weeds through big digital marketing platforms like Facebook and Snapchat to determine what's really effective for small businesses. read more >

Consumers unite! Wait. They are united. At least when it comes to video as part of the consumer experience. In fact, they demand the information conveyed through embedded visual technologies when making preference or purchase decisions. read more >

Wal-Mart Stores Inc. of Bentonville said Monday that Kevin Systrom, CEO and co-founder of mobile photo-sharing service Instagram, has joined its board of directors. read more >