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Jay Fox

Pleasant Valley Country Club General Manager Michael Auerbach says  a multimillion-dollar renovation has revamped most aspects of the club.
Business Services / Investments / Media & Marketing

Country Clubs Look Beyond Golf to Woo Millennials

Country clubs are turning to targeted marketing, adding junior golf programs and fitness centers, abandoning one-size-fits-all memberships and reinvesting in their facilities. read more >
Big Creek Golf & Country Club in Mountain Home.
Government & Politics / Media & Marketing / Nonprofits

Lean Times Leveling Off, But State’s Golf Industry Still Scrambling

More than 10 years after the formation of the Natural State Golf Trail, the sport is struggling to regain its popularity, especially with a younger generation that seems more interested in smartphones than sand wedges. read more >