Martin Thoma

Tyson Foods Inc. of Springdale has a newly hatched logo unifying “our history and our future,” the company said in a statement. read more >

If you had no idea that Central Arkansas Library System members can check out a fishing pole with a book on angling, or binoculars with a book on birdwatching, or seeds with a primer about gardening, or cooking supplies with recipe books, don’t feel ignorant. read more >

The advertising gods giveth, and they taketh away, particularly these days. read more >

How some of the state's advertising, marketing and public relations businesses are keeping the messages flowing during the COVID-19 pandemic. read more >

While pushing its traditional TV role into the digital age, Arkansas PBS, until recently the Arkansas Educational Television Network, is also at a crossroads of identity. read more >

Elizabeth Michael, a partner in the Bark Bar and a PR veteran in Little Rock, describes how the newly opened AC Hotel in downtown Little Rock came to be her client. read more >

The game plan was simple. Not for the Super Bowl, but for judging the ads. read more >

Elizabeth Michael has teamed up with Martin Thoma of Thoma Thoma to create Bud Agency, the marketing and PR firm devoted to the new medical marijuana industry. read more >

Exit Marketing and Thoma Thoma, both of Little Rock, have merged, the companies announced Monday. read more >

Arkansas advertising executives generally agree morale issues in their industry are real, and several said their agencies are confronting them. read more >

Jeff Gardner, CEO of Monitronics, needed a new name of his Dallas company that monitors more than a million home and business security systems. For branding guru Martin Thoma, it was the holy grail. read more >

Meticulous preparation will allow the Arkansas Symphony Orchestra to return to the Robinson Center Music Hall this fall financially secure after overcoming what could have been a steep decline in revenue because of an unavoidable venue change. read more >

In helping make a new name for the Little Rock Trojans, former University of Arkansas at Little Rock basketball coach Chris Beard made a big name for himself. read more >