Parks, Streams & Woods: 50 Years of Arkansas Tourism and the Ad Man Who Saw It All
Shelby Woods with his marketing agency, Cranford Johnson Robinson & Woods, became the state’s top tourism marketer, publishing the Arkansas Tour Guide for 50 years and helping rebrand Arkansas as a “Natural State” for visitors. read more >
by Kyle Massey -
Chicago Ad Firm Experiences Tech Difficulties After Legislative Rejection
Arkansas lawmakers, unimpressed with Arkansas Tech's out-of-state choice for marketing, rejected the deal last week when the Legislative Council’s Review Subcommittee declined to “review” the contract. read more >
Is LR at Tipping Point After Shooting? PR Voices Weigh In
Arkansas media and public relations professionals fear that negative perceptions of the capital city are reaching a critical mass after the mass shooting at the Power Ultra Lounge downtown. read more >
by Kyle Massey -
Public Relations Executive Bob Sells Dies at 84
Bob Sells of Little Rock, a longtime public relations executive, died Monday. He was 84. read more >
ADDYs Add Up for Cranford Co.
Cranford Co. was the big winner again at the recent Little Rock ADDY Awards at Rock Town Distillery, including Best of Show for its Twitter “Social Events” campaign, Best of Print for CARE’s “Paws on the Runway” and Best of Public Service for “Heifer Integrated Campaign.” read more >
by Kyle Massey -
Wendy Russell Managing Doubletree Sales & Marketing (Movers & Shakers)
Wendy Russell will continue to oversee sales and marketing strategy for the 288-room Doubletree by Hilton in downtown Little Rock as part of the management team of Waterford Hotel Group Inc. of Waterford, Connecticut. read more >
Bad Morale in Advertising: How LR Firms Are Coping
Arkansas advertising executives generally agree morale issues in their industry are real, and several said their agencies are confronting them. read more >
by Kyle Massey -
Sells Agency Lands 2 Local Developments, Indiana Bank
Three new clients have hired the Sells Agency of Little Rock to lead their research and marketing efforts, including two local residential developments and an Indiana bank that is one of the oldest national banks in the United States. read more >
by Kyle Massey -
Mike Sells Sees Succession at Sells Agency Succeeding
Mike Sells confided that he has two junior partners, Jon Hodges and Drew Finkbeiner, planning to buy him out over the next 11 years. read more >
by Kyle Massey -
A New Trojan Brand Under New Leadership
In helping make a new name for the Little Rock Trojans, former University of Arkansas at Little Rock basketball coach Chris Beard made a big name for himself. read more >
by Kyle Massey -
Charlie Gocio Brought On at Sells Agency in Fayetteville (Movers & Shakers)
Gocio, a Little Rock native, previously worked as a communications associate with the Clinton Foundation in Little Rock and was a public information coordinator for Arkansas Tech University’s Ozark campus. read more >
Sells Report: Consumer Media Outlets Proliferating
A new consumer media report from Little Rock’s Sells Agency outlines the current state of media consumption and details what it calls a proliferation and fragmentation of new media. read more >
by Mark Carter -
Griffin, Anthony New Hires at Sells Agency (Movers & Shakers)
Vince Griffin and Hollis Anthony have joined The Sells Agency of Little Rock. read more >
Ad Man Mike Sells on Getting Your Target Audience To Buy Your Brand
Mike Sells has worked in advertising and marketing since 1985 when he was a marketing assistant at Brooks-Pollard in Little Rock. He has served in various roles in the industry and is now owner and CEO at the Sells Agency. read more >
Report: Millennials Have ‘Robust’ Relationship with Banks
A survey by the Sells Agency of Little Rock on the banking habits of millennials found they have a "robust" relationship with multiple accounts. read more >
CJRW Sweeps State Addy Awards
Little Rock’s Cranford Johnson Robinson Woods received many of the top honors, including best in show, at this year’s central Arkansas Addy awards. read more >
by Luke Jones -