Tagged: Cranford Co.

Arkansas Industries Attempt to Divine The Post-Pandemic Future

Arkansas Industries Attempt to Divine The Post-Pandemic Future

Banking & FinanceHealth CareLegalRestaurants & FoodTechnology & TelecomTransportationCover Story

Some, like the hospitality industry, are bracing for a long, slow return to pre-COVID vitality. Others, like the energy sector, see a quicker recovery after the early swoon. Some trends seem baked into expectations, like reliance on home-based employees and the technology they use. read more >

The Peloton Girl Is OK, Sipping Gin With Friends

The Peloton Girl Is OK, Sipping Gin With Friends

Outtakes

When Arkansas Business asked Little Rock marketing execs about the now-infamous Peloton ad, the ad men immediately dragged their wives into the conversation. Not a bad idea, asking a woman, their female colleagues said. read more >

In Age of Influencers, P. Allen Smith Faces Pay Cut

In Age of Influencers, P. Allen Smith Faces Pay Cut

LegalCover Story

Instead of boosting his state pay for promoting Arkansas from $200,000 to $845,000 a year, gardening and lifestyle star P. Allen Smith appears likely to get 95% less than his previous contract provided — or perhaps nothing at all. read more >

AdClub Wants Members, For Good Cause

AdClub Wants Members, For Good Cause

Outtakes

Little Rock ad men Ross Cranford and Jon Hodges are making a pitch to industry colleagues: Join AdClub Little Rock, hear from some great marketing speakers, and help some hungry children while you’re at it. read more >

Cranford Co. Adds Addys

Cranford Co. Adds Addys

Outtakes

The Little Rock agency Cranford Co. took home an even dozen regional Addys in the 10th District competition of the American Advertising Awards. read more >

Turpen to Build Media Unit at Cranford Co.

Turpen to Build Media Unit at Cranford Co.

Amy Frazier Turpen, who spent a decade at CJRW (formerly Cranford Johnson Robinson Woods) before becoming media director at rival Little Rock advertising agency Mangan Holcomb Partners in August 2016, is heading for another firm with Cranford in its name, Cranford Co. read more >

Cranford Co. Recognized at District Addy Awards

Cranford Co. Recognized at District Addy Awards

Outtakes

Cranford Co. of Little Rock won 20 awards overall in the regional ADDY Awards for the 10th District of the American Advertising Association in Fort Worth, Texas, finishing second to GSD&M of Austin, an agency of 400 employees. read more >