Tagged: Stacy Hurst

State Turns to CJRW For Virus Messaging

State Turns to CJRW For Virus Messaging

OuttakesHealth Care

A new $650,000 communications campaign for the state’s COVID economic recovery task force is in development at CJRW, the state’s longtime marketing firm for parks and tourism. read more >

In Age of Influencers, P. Allen Smith Faces Pay Cut

In Age of Influencers, P. Allen Smith Faces Pay Cut

LegalCover Story

Instead of boosting his state pay for promoting Arkansas from $200,000 to $845,000 a year, gardening and lifestyle star P. Allen Smith appears likely to get 95% less than his previous contract provided — or perhaps nothing at all. read more >

P. Allen Smith Budget Battle Reveals State's Digital Divide

P. Allen Smith Budget Battle Reveals State's Digital Divide

Whispers

If you needed a handy metric to illustrate how far newspapers have sunk in the new media world, ponder this: Of the nearly $7 million a year Arkansas spends on media marketing to promote state tourism, only one one-thousandth — about $7,000 — goes to newspapers. read more >

Should Arkansas Quadruple P. Allen Smith’s Pay?

Should Arkansas Quadruple P. Allen Smith’s Pay?

Outtakes

Before calculating whether Arkansas gardening and lifestyle celebrity P. Allen Smith is worth $845,000 a year to the state for promotion, consider this: State tourism and marketing officials say they have better ways to spend the $200,000 a year Smith has been getting. read more >

'Ever Mindful' (Editorial)

'Ever Mindful' (Editorial)

Opinion

While P. Allen Smith is seeking a $645,600 raise from the state, Stacy Hurst, chief of the Department of Parks, Heritage & Tourism, wants proof that Smith is earning the $200,000 he currently gets. read more >

State Senate A Lock for GOP, but House Up in Air

Voters can begin casting early ballots Monday in Arkansas' midterm election and while the top-of-the-ticket U.S. Senate and governor's races have dominated the airwaves, a handful of legislative races could determine whether more than 200,000 people keep their health insurance under the state's Medicaid expansion. read more >