Acxiom

• Acxiom Corp. has successfully tested its customer data integration AbiliTec technology, which resulted in “cycle times reduced over 75 percent, more than 50 percent reduction in computer processing, up to 20 percent reduction in man hours, and dramatic improvements in matching rates which yield high rates of return for our customers,” says Roger Kline, Acxiom operations leader. “With only partial results tabulated, teams for five major customers documented potential hard dollar customer cost savings in mailing costs alone exceeding $50 million annually and identified significant new revenue opportunities for Acxiom.”