At Arkansas Federal Credit Union, the sole focus is employees, members and the community. The company culture is directly aligned with AFCU’s brand personality traits: happy, entrepreneurial, collaborative and caring. To ensure employees benefit from and share the personality traits with members, the company invests in training, mentorship, personal and career development, as well as technologies to make it easier for employees to have positive contributions to the organization.
AFCU lives its happy personality by providing employees with fun activities throughout the year such as ice cream socials, tickets to sporting events and festivals, fitness contests, food deliveries and special treats such as gift cards and prizes.
“The company culture is directly aligned with ACFU’s brand personality traits of happy, entrepreneurial, collaborative and caring.” — Valerie Erkman, VP/Marketing
Additionally, AFCU employees are living the caring personality and service to its communities by donating to corporate-sponsored charities through automatic payroll deductions as well as using paid time off to volunteer to charities of their choice during work hours. In 2015, employees gave more than 900 hours in volunteer time to charities through AFCU’s charity of choice and community involvement paid hours. They also donated more than $11,500 to corporate-sponsored charities in 2015.
AFCU is the largest financial cooperative and tenth largest financial institution in Arkansas with more than $1 billion in total assets, more than 95,000 members and more than 270 employees. AFCU has 14 service centers throughout Arkansas and more than 5,000 service centers in all 50 states and eight foreign countries through a partnership with Credit Union Service Centers.
| Neat Thing We Do |
| The most popular employee event every year is the Christmas party. AFCU provides food and entertainment along with prizes and recognition. With ever-changing venues, themes and entertainment, AFCU recognizes outstanding work by employees, presents a slideshow from the year showcasing fun employee activities and sets up photo booths and a professional photographer to capture the festivities. |
Employees say they feel empowered to make decisions on their own that will best serve and benefit members, which sets AFCU apart from its peers. AFCU employees aren’t simply order-takers. Sure, employees handle transactions swiftly and accurately, but they are trained to engage in conversations that will allow members to receive the best recommendations for their financial well-being.
AFCU believes strongly in promoting from within. As a result, there are employees in executive management who have worked their way up from teller to leading the organization. By investing in and empowering employees, the company helps employees feel appreciated and feel they bring value to the organization. The result is that AFCU’s employees have a positive impact on members and develop into future leaders of the organization.
Sign up for Daily E-news
