Citizens Bank of Batesville has announced the creation of a new retail administration department, designed to align and strengthen its community bank model, enhance efficiency and better serve its customers.
Katherine Harris and Amanda Morris will lead the new department. Harris, as retail operations manager, will oversee retail banking delivery and operations, while Morris, as retail planning and development manager, will handle training, planning and execution of retail programs.
“The launch of our retail administration department is a step forward in advancing our community bank model,” Anastasia Blaylock, executive vice president of strategy for Citizens Bank, said in a press release. “With Katherine and Amanda leading the team, we are confident this new department will enhance our customer experience, ensuring that every interaction is efficient, personalized and exceeds expectations.”
Harris previously served as retail market manager for Citizens Bank. She will now oversee the delivery of retail banking services, supporting the markets and branches and coordinating with associates to meet strategic retail goals.
Morris previously served as a market retail manager for the bank. Her new role includes leading training efforts, launching retail initiatives, enhancing customer service frameworks and fostering the professional development of retail staff.
As a part of this initiative, Kevin Anders and Pat Savell have also been promoted. Anders is now the market retail manager for central Arkansas and Hot Springs markets, and Savell is market retail manager for the North Central region.
In this role, each will manage retail operations, promote high-quality service and supervise retail branch staff in their areas of responsibility.
Anders brings several years of expertise to this position, previously serving as retail trainer for the bank. Savell has 34 years of experience in the banking industry and 11 at Citizens Bank, where she previously served as retail manager of the bank’s headquarters location.
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