Inuvo Inc. of Little Rock (NYSE American: INUV) on Thursday reported a net loss of $1.5 million, down from a $1.7 million loss in the same quarter a year ago.
Per share, the loss came out to 10 cents.
The marketing technology company reported $22.7 million in revenue for the second quarter of the year, a 25% increase from $18.2 million in the same quarter last year. An earnings release from the company said that revenue from its two largest platform clients and two largest brand clients grew year-over-year.
Inuvo’s IntentKey technology is the first large-language generative artificial intelligence solution able to identify and target ad audiences without tracking or using consumer cookies.
Operating expenses increased 12% to $19.1 million from $17 million in the second quarter of 2024. Marketing costs, compensation, and general and administrative expenses all increased year-over-year.
Marketing costs rose 13% to $14.1 million from $12.4 million. Compensation expenses rose nearly 7% to $3.2 million “due primarily” to higher incentive accrual. And general expenses rose $260,000 year-over-year.
The company completed a a 1-for-10 reverse stock split in May, aiming to make the stock more accessible to institutional investors, “many of whom are restricted from purchasing stocks trading below certain thresholds,” Richard Howe, CEO of Inuvo, said in a press release announcing the split.
Net loss increased 15% from $1.3 million in the first quarter of 2024, and revenue fell 15% from $26.7 million. Howe attributed the quarterly revenue decrease to “seasonality.”
“We’re pleased to report another quarter of strong double-digit revenue growth,” Howe said in the earnings release. “Our growth rate for the first half of 2025 was 40%, contributing to a five-year sustained growth rate of 24% through Q2 2025. We continue to build on our multi-year trajectory of robust annual growth and operational improvements.”
Shares of Inuvo fell 15% in after-hours trading Thursday to $4.60. Over the past 12 months, shares were up nearly 82%.
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