South by Southwest
South by Southwest is Different With a Baby (Elizabeth Michael Commentary)
Notably absent from this year's festival in Austin were many of the larger social media companies, which usually speak on panels and host brand activations. read more >
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Beyond the Buzzwords, Lessons on Community and Authenticity at SXSW 2022 (Elizabeth Michael Commentary)
With Web3 and the metaverse aiming to redefine consumer experiences, meaningful connections will be the key to brand success. read more >
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Three Takeaways from SXSW 2019 (Elizabeth Michael Commentary)
The major trends at this year's South by Southwest festival can be summed up in one word: authenticity. Each session addressed authenticity in unique ways. Three main themes emerged: empathy, influencers and social justice on social media. read more >
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CJRW@SXSWi: Final Thoughts on Design, Content & Word of Mouth
Rob Anderson of CJRW files his final post from South-by-Southwest Interactive in Austin. Here's some of the very best notes from sessions on design, content and advertising. read more >
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CJRW@SXSWi: Reaching Those Big-Spending Millennials
Rob Anderson of CJRW on the circus atmosphere of South-by-Southwest Interactive. Also: key takeaways on a session about how to reach Millennials. read more >
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CJRW@SXSWi: Eric Ries Shares How Lean Startup Strategies Can Apply to All Businesses
Eric Ries, who pioneered the new-business methodologies known as "The Lean Startup," shares tips and advice for small businesses and startups at South-by-Southwest Interactive in Austin. read more >
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CJRW@SXSWi: Biz Stone of Twitter on Creativity, Success
Rob Anderson of CJRW is at South-by-Southwest Interactive in Austin. Today, he shares highlights from a session on creativity and defining success featuring Twitter co-founder Biz Stone. read more >
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Video Pitch Contest Helps Unveil New Startup Site
A new, redesigned website for entrepreneurs and small businesses has been launched by Arkansas Capital Corporation, and a video elevator pitch contest will help unveil it. read more >