Culturally Connected Communications
In Crunch, State Reached Out to Ad Firms for Vaccine Work
The clicking clock of COVID-19 led Arkansas health officials to bypass typical competitive bidding procedures in awarding $8 million in advertising contracts to three Little Rock marketing firms. read more >
by Kyle Massey -
Cranford Co., Design Group and C3 Win State Work for Vaccine Ads
Three Little Rock marketing firms led by Cranford Co. land $8 million in state Health Department contracts for advertising to persuade Arkansans to get COVID-19 vaccinations. read more >
by Kyle Massey -
The Costs of a Hateful Image
Senate Bill 3, commonly known as the “hate crimes bill,” boils down to a crucial chance to burnish Arkansas’ image and remove a hurdle to recruiting companies and workers, government officials and business leaders say. read more >
by Kyle Massey -
Finding Some Oases Amid Ad Drought
The advertising gods giveth, and they taketh away, particularly these days. read more >
by Kyle Massey -
Seizing a Moment for Multicultural Marketing
Black pain is not an ad campaign, multicultural marketing scholar Phil McKenzie likes to say, “but there’s always an opportunity to engage.” read more >
by Kyle Massey -
Arkansas Industries Attempt to Divine The Post-Pandemic Future
Some, like the hospitality industry, are bracing for a long, slow return to pre-COVID vitality. Others, like the energy sector, see a quicker recovery after the early swoon. Some trends seem baked into expectations, like reliance on home-based employees and the technology they use. read more >
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CJRW Lays Off 8 From Workforce of 61
CJRW, the longtime Little Rock marketing agency and the state's tourism account holder, laid off eight workers yesterday, eliminating 8 of 61 staff positions. read more >
by Kyle Massey -
Pam Jones Advises Corporations to Stay Well-Versed in Diversity
Pam Jones, the president of Culturally Connected Communications, says it’s in companies’ best interest to reflect their consumers. read more >
Pam Jones Puts Ad Twist on Black History Month
To address a lack of advertising diversity and “stereotypical representation,” Little Rock marketing firm Culturally Connected Communications is taking a different ad every day and reimagining it with brown and black subjects. read more >
by Kyle Massey -
Super Bowl Commercials: Tide Cleans Up, Alexa Speaks
Tide scored nearly a clean sweep, Alexa’s voice came through for Amazon and the Rev. Martin Luther King Jr.’s voice was hijacked by Dodge Ram. read more >
by Kyle Massey -
Is LR at Tipping Point After Shooting? PR Voices Weigh In
Arkansas media and public relations professionals fear that negative perceptions of the capital city are reaching a critical mass after the mass shooting at the Power Ultra Lounge downtown. read more >
by Kyle Massey -
Diamond Lewis Joins Culturally Connected Communications (Movers & Shakers)
Diamond Lewis has been hired as public relations and accounts manager at Culturally Connected Communications in Little Rock. read more >
2 Firms Partner with Parks & Tourism to Increase Tourism Diversity
The Arkansas Department of Parks & Tourism has partnered with two Little Rock diversity marketing consulting firms — Culturally Connected Communications and Cinco Media Group — to focus on increasing diversity tourism in the state. read more >
by Kyle Massey -