The Design Group
Myron Jackson’s Airport Turbulence
Little Rock ad executive Myron Jackson feels that he’s in a bad light, no doubt because a front-page piece in the Arkansas Democrat-Gazette March 5 put him there. read more >
A Girl and Her Dog Won the Super Bowl, Local Ad Pros Say
Most advertisers played it safe this year. One marketing exec described the crop of ideas as "remarkably ordinary." read more >
by Kyle Massey -
In Crunch, State Reached Out to Ad Firms for Vaccine Work
The clicking clock of COVID-19 led Arkansas health officials to bypass typical competitive bidding procedures in awarding $8 million in advertising contracts to three Little Rock marketing firms. read more >
by Kyle Massey -
Myron Jackson Still in Circulation Following Cardiac Surgery
Myron Jackson, CEO of The Design Group, still has advertising in his lifeblood, even after his recent open-heart surgery. read more >
Cranford Co., Design Group and C3 Win State Work for Vaccine Ads
Three Little Rock marketing firms led by Cranford Co. land $8 million in state Health Department contracts for advertising to persuade Arkansans to get COVID-19 vaccinations. read more >
by Kyle Massey -
Pine Bluff A&P Panel Hires The Design Group for Marketing Revamp
The Design Group of Little Rock added to its Pine Bluff clients list Friday as the city’s Advertising and Promotion Commission named the Black-owned advertising firm as its competitive-bid winner and agency of record. read more >
by Kyle Massey -
LR Firm’s New Contract for Telling UAPB Story
Vice Chancellor Braque Talley of the University of Arkansas at Pine Bluff knows well that teenagers don’t watch TV or turn on the car radio as their parents and grandparents do. read more >
by Kyle Massey -
Myron Jackson Remembers Bobby Hutton
Myron Jackson, CEO of The Design Group in Little Rock, took a long view of the civil rights and Black Lives Matter movements last month during an interview on multicultural marketing, reminding Whispers that George Floyd had a famous Arkansas-born forerunner. read more >
Seizing a Moment for Multicultural Marketing
Black pain is not an ad campaign, multicultural marketing scholar Phil McKenzie likes to say, “but there’s always an opportunity to engage.” read more >
by Kyle Massey -
Finding Some Oases Amid Ad Drought
The advertising gods giveth, and they taketh away, particularly these days. read more >
by Kyle Massey -
Systemic Racism, Your Business (Stephanie Jackson Commentary)
When the United States forced the end of slavery, it intentionally reconstructed a country that held fast to the ideals of Blacks being less than equal. It instituted codes, polices and laws that kept Black Americans from obtaining the key to stability and wealth — capital. read more >
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Design Group Goes Pro Bono on Staying Solo
Myron Jackson, CEO of The Design Group in Little Rock, is giving back to his hometown by donating work for the city’s “Stay In and Tell a Friend” ad campaign. read more >
With $40-an-Hour Help, Mayor Frank Scott Hones His Message
Growing up in southwest Little Rock, Frank Scott Jr. dreamed of chasing the mayor’s office. Ten days ago, his 240th day in office, he said he felt like the dog who finally caught the car. read more >
by Kyle Massey -
Adult Education Becomes Key to Arkansas Workforce
Through initiatives like WAGE, the state’s Adult Education Centers teach work readiness skills to the unemployed and underemployed. Last fiscal year, 2,000 Arkansans earned WAGE certificates. read more >
by Kyle Massey -
Jess Ardrey Takes Over Editor’s Slot at Soiree (Movers & Shakers)
Jess Ardrey has been named editor of Little Rock Soirée, the monthly magazine of philanthropy, society and culture published by Arkansas Business Publishing Group, which also publishes Arkansas Business. read more >
Laughing With ‘Black-ish,’ LR Ad Man Myron Jackson Sees Himself
While The Design Group's Myron Jackson may rub shoulders with the elite, he also encounters childhood friends haunted by criminal records or drug addiction. read more >
by Kyle Massey -
Design Group Works to Combine Good Business With Goodwill
When Myron Jackson saw images of white supremacists marching last month in Charlottesville, Virginia, he noticed more than swastikas, Dixie flags and hatred. As much as he dislikes putting it so bluntly, he also spotted opportunity. read more >
by Kyle Massey -
Design Group Wins $220K Little Rock Wastewater Contract
The Design Group, a Little Rock marketing firm, has won a two-year, $220,000 contract to help Little Rock Wastewater, the city's sewer service provider, develop public education and outreach programs. read more >
by Kyle Massey -
Design Group’s Myron Jackson on Why Businesses Who Ignore Multiculturalism Should Soon Be a Minority
Myron Jackson directs day-to-day activity at The Design Group and is the firm’s strategic thought leader. read more >
UAPB Unveils New Logo, Welcomes Laurence B. Alexander
The University of Arkansas at Pine Bluff unveiled its new logo at a chancellor investiture ceremony April 25 at the Pine Bluff Convention Center. read more >
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